LOL, I agree! I can't keep up with all the books I'm writing!
Starting my own publishing house is similar to launching your own business. I began to outline the set-up procedures and issues but this post got super long. Better for you to get a book about starting your own self-publishing house. This way you won't miss something important!

For now, my site will not feature a cart for direct purchases. I only provide a link to Barnes and Noble and Amazon. Believe me, unless you have a lot of products to sell on your site, it doesn't make sense to pay for an e-commerce site and all the transaction fees (monthly or per purchase)--and the shipping and handling headaches.
I am looking for authors who want me to post a link to their book on my site. The only caveat is that the book must fall into the self-help genre and be written in first-person narrative.
Good luck!