February 1, 2013

CONTACT: Lucas Wiseman
IBC Communications
(414) 412-6214
On the Web: BOWL.com


ARLINGTON, Texas - Mobile sports challenge leader xbowling has partnered with the International Bowling Campus to become the title sponsor of college bowling's flagship events starting this year.

The multi-year partnership establishes new names for two major championships - the xbowling Intercollegiate Team Championships and the xbowling Intercollegiate Singles Championships. Both events will take place in Lincoln, Neb., this April and the finals will be broadcast on CBS Sports Network.

"College bowling and xbowling are a perfect fit," said Chad Murphy, IBC Managing Director of Youth Development. "Marrying a technology savvy young adult audience with an industry leader in live interactive bowling challenges has great benefit for everyone connected to the sport."

xbowling is a first-of-its-kind bowling app that empowers bowlers to connect and compete using their smart phone devices while bowling within xbowling enabled centers locally, across the country and around the world.

"xbowling is incredibly proud to be the title sponsor for the Intercollegiate Team and Singles Championships," said Bruce Cox, Chief Operating Officer of Sports Challenge Network, the developer and marketing company executing on the vision of xbowling. "We recognize the importance of youth bowling to the future of the bowling industry and are committed to supporting youth bowling initiatives as a long-term title sponsor of intercollegiate competition."

The Intercollegiate Team and Singles Championships are the crown jewels of the college bowling season, annually honoring national champions. By integrating xbowling into the Championships, fans from around the country will be able to watch live real time scores from the event on their mobile devices, while participants in the event will have access to a unique mix of automatic stats through their mobile devices.

In addition to the title sponsorship of the collegiate events, xbowling will be the presenting sponsor of the North Pointe Junior Gold Survivor Tournament. That event features bowlers who did not advance in the North Pointe Junior Gold Championships presented by the brands of Ebonite International in a "second-chance" event.

For more information on collegiate bowling, visit BOWL.com/Collegiate.

About International Bowling Campus
The International Bowling Campus (IBC) is the headquarters for the bowling industry and directly serves the more than 71 million bowlers in the United States. The IBC houses the resources of the United States Bowling Congress, the governing body and membership organization for the sport; the Bowling Proprietors' Association of America, representing the business interests of bowling centers; Strike Ten Entertainment, the marketing arm for the industry; the International Bowling Museum and Hall of Fame; The Bowling Foundation; the International Bowling Pro Shop and Instructors Association; the International Bowling Media Association; the Bowling News Network; the Billiard and Bowling Institute of America; and the International Training and Research Center.

About Sports Challenge Network
Sports Challenge Network (SCN) specializes in creating new ways for people to connect and compete in recreational sports through social, mobile-based technology. By developing industry-leading application platforms, SCN is redefining traditional gameplay for some of the world's oldest sports and games. The company's premier product is xbowling, which takes the traditional sport of bowling to a new level. Timothy J. Minard, founder and serial entrepreneur, has assembled a team of industry veterans with deep experience in sports, games, technology and digital content from Apple, ESPN, Microsoft, Google, Cisco and Motorola. Privately held, SCN maintains corporate headquarters in Atlanta, Georgia.

Clyde "Choc" Higa, Editor
USBC Bronze Certified Coach
International Bowling Media Association