An auction-style listing is up on eBay for 1 day, 3 days or 7 days and begins and ends at the same time. Some people have a preference, I have heard many people say they like to have their auctions end on Sunday night so they list so that it ends then. I do not have a preference.
Sunday around 6pm Eastern Standard Time. That way it is still late enough for most people to be home but not too late for Buyers living on the West Coast.
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