Hi Maria:
Here are a few more tips that zi've learned:
1. Make sure you have a professional looking website. You don't have to spend a fortune on it but just make sure that it looks good and doesn't contain any grammatical errors.
2. If possible, have your own URL and advertise it on all your correspondence, ads, etc.
3. Consider writing a booklet or ezine and giving it away for free on your website. This will increase your site's stickiness.
4. Join as many organizations as you can and network, network and network some more so that everyone knows about your business.
5. Handle customer complaints quickly and do your best to appease your clients whenever you possibly can.