Hi Grace, What website hosting do you use? I use SBI and it provides so many tools for measuring traffic. It's awesome. It tells me my top 200 keywords that bring people in, what my top 200 pages are, what my top entry pages and exit pages are and also who my top referrers are.
I've never used google to measure traffic but I do use google insight to track rising searches and searches that are trending. This often helps me figure out what type of solutions people are looking for and helps me customize my ads a bit more on my highest traffic pages.
I read recently that PPV must be 2.9 or higher in order to rise in search rank. I calculated mine and found this to be true. If a visitor isn't staying on your site and your bounce rate stinks then you're site will not rank well.
Edited by ExerciseEditor (12/17/11 05:26 PM)