That's a tough one. I try not to judge it and let each person make their own decision. I don't necessarily agree with it, but I do think we all have a purposeful role - even in the realm of Judaism and the different facets/denominations/ways people express their Judaism.
It's very interesting that they actually did an article on it. And, I'd go back to the planners - you can look at a calendar and pretty easily avoid any major holidays for most religions.